Single event or tour?
Selling one show in one city → stay here.
Selling the same headline artist across many cities → read Single event vs multi-city tour before continuing.
Start in the dashboard
Go to Events → Create event. Choose a template or start blank.
Essentials
- Title & slug — the slug becomes
/e/your-slugon ticketingbook - Start / end date & timezone — stored in UTC; displayed in the event timezone
- Venue — in-person address or mark as virtual/hybrid
- Cover image — upload via Media Library (required for platform discovery; stock Unsplash URLs are excluded from the public homepage)
- Organizer vs hosted by — legal name on receipts; display name fans see
Ticket types
Add at least one ticket type before publish:
- Name, price (or free), quantity cap
- Optional sale start/end windows
- Payment plan toggle (all tickets in basket must allow plans)
Optional early setup
- Registration questions (dietary, accessibility)
- Refund policy tier (flexible / moderate / strict)
- Page content blocks (lineup, FAQ, travel info — link coach pages here)
Save vs publish
Draft events are private. Publish makes the public page live — paid events require Stripe Connect first (see publish guide).